Mike Montague Interviews Bill Cates on How to Succeed with Radical Relevance. Find Bill Cates online at https://referralcoach.com/. In this episode:
- Best attitude, behavior/technique to Succeed at Radical Relevance
- Meet people in favorable circumstances
- There are 17 principles of Radical Relevance
- Narrow your market to reach your target audience
- Start small and THEN go bigger
- Lead with value by putting others first
- Be relevant or be forgotten
- Success is abundance with balance
Find Bill's book, Radical Relevance, on Amazon here: https://www.amazon.com/Radical-Relevance-Sharpen-Marketing-Message/dp/1888970022
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